Branding

November 12, 2020

When is it Time to Use Your Brand for Good? (Hint: Now.)

ad·vo·ca·cy Noun: public support for or recommendation of a particular cause or policy. The history books will have a lot to say about the year 2020. And …

September 10, 2020

Tips for Branding a Successful Virtual Event

You may recall in our last post we touched on how to build a brand that can pivot in times of uncertainty. The “new normal” we’ve found …

July 23, 2020

Top Tips for Building a Brand That Can Pivot in Times of Uncertainty

Oof. How’s everyone doing? Seems like a loaded question to ask these days, let alone one to try to answer. You may have noticed we’ve taken a …

January 23, 2020

Travel Often, Inspire Your Brand!

“The world is a book and those who do not travel read only a page.” – Saint Augustine  People are a product of their environments, and …

July 12, 2019

Why Connecting Emotionally is the Key to Successful Branding

You’ve written your mission statement. You’ve looked at competitors’ websites and marketing materials. You know the value of your offering in shifting marketplaces. But there’s one …

March 19, 2019

What You Need to Know About How Your Mission Impacts Your Brand

Your company mission plays a major part in the way you run your company — including who you hire, what you do with profit, even down to …

January 30, 2019

5 Key Steps to Elevating Your Iconography

From the first interaction an audience has with your brand, visual cues guide and shape the experience. Key brand elements like your color palette, fonts, and logo …

December 7, 2018

Five Ways to Build Brand Awesomeness During the Holiday Season

The holidays are here. Everywhere you look, you see commercial brands of all kinds putting their festive spin on products and marketing. At Sublime Designs Media, we …

November 15, 2018

Logos 101: Six Tips from Our Brand Experts

Capturing both your mission and your brand in one simplified image is not as easy as it looks. Consider the most successful logos in the world (like …

October 4, 2018

Create the Perfect Brand for Your Event

Events provide a platform to differentiate and amplify your brand. They’re often orchestrated with the express purpose of creating awareness of the brand. The strategic marketing surrounding …