Branding

July 12, 2019

Why Connecting Emotionally is the Key to Successful Branding

You’ve written your mission statement. You’ve looked at competitors’ websites and marketing materials. You know the value of your offering in shifting marketplaces. But there’s one …

March 19, 2019

What You Need to Know About How Your Mission Impacts Your Brand

Your company mission plays a major part in the way you run your company — including who you hire, what you do with profit, even down to …

January 30, 2019

5 Key Steps to Elevating Your Iconography

From the first interaction an audience has with your brand, visual cues guide and shape the experience. Key brand elements like your color palette, fonts, and logo …

December 7, 2018

Five Ways to Build Brand Awesomeness During the Holiday Season

The holidays are here. Everywhere you look, you see commercial brands of all kinds putting their festive spin on products and marketing. At Sublime Designs Media, we …

November 15, 2018

Logos 101: Six Tips from Our Brand Experts

Capturing both your mission and your brand in one simplified image is not as easy as it looks. Consider the most successful logos in the world (like …

October 4, 2018

Create the Perfect Brand for Your Event

Events provide a platform to differentiate and amplify your brand. They’re often orchestrated with the express purpose of creating awareness of the brand. The strategic marketing surrounding …

August 23, 2018

Sublime Tips for Creating a Branded Voice

It’s difficult to compete in today’s world. The saturated market means you must differentiate yourself to become notable. And one way to make sure you stand apart …

June 14, 2018

5 Steps to Creating a Holistic Brand Strategy that Makes a Lasting Impression

Do you remember that really boring person at the last party you went to? The one that had nothing to add to the conversation? Of course not, …

January 23, 2018

Objection! To Not Branding Your Law Firm

There are a lot of great lawyers out there, and you’re one of them. Instead of getting lost in the crowd, harness the power of branding to …

December 24, 2017

Why One Size Doesn’t Fit All When it Comes to Design and Marketing Trends

Design and marketing trends are a funny thing. In today’s world, videos can go viral and then be passé in a week, looking at you Left Shark. …